Winter 2022 | Communicate

Talking Leadership

Communicating with Today’s Culture

Christian Leadership Alliance President and CEO Tami Heim recently interviewed Carmen LaBerge a Christian cultural influencer who serves as a writer, speaker and Christian talk radio host.

By Outcomes Magazine | Carmen LaBerge on honoring Jesus with our words and walk

Thought Leader

Write that Book!

In 2017, leaders at Living Water International suggested I write a book about our work. No one in our organization had any significant experience with writing a book or securing a publisher. We thought, “How hard could it be?”

By Dr. Mike Mantel | How to publish a book to advance your organization’s mission

Lead Story

Achieve Your Digital Goals

Working to create a digital vision for your ministry may seem far-fetched, but every ministry, every organization and every business has goals. Once you know those goals, a digital vision is not that far away.

By Angel Barrett and Kevin Geiss | The power of a strategic content narrative process

Biblically Speaking

Giving Your Vision a Voice

How do you navigate this noisy world of sound bites, YouTube videos, TikToks and Twitter? How do you effectively share the important work that God has called you to do? How do you steward your influence with excellence?

By Julie Shaffner | Steward your influence with excellence

Feature

Cast Your Nets!

For those of us serving in legacy ministries, change can be hard, uncomfortable, or even seem impossible. We don’t want to risk losing loyal supporters just to keep up with the times.

By Jamie Janosz | Reach new audiences without rocking the boat

Feature

Creating a Learning Culture

Creating an organizational culture that supports and encourages constant learning is not just a trendy feel good statement for the 21st century; it is an absolute strategic priority.

By Jay Bransford | Four key communication practices for success

Power Source

Building an Unstoppable Brand

When brand and culture work together, audience loyalty grows, talent acquisition and retention improves, operational efficiency increases, and sideways energy and drama are reduced.

By Ted Vaughn | A strategy for success from the inside out.

Raising the Bar

Communications Clarity

As a nonprofit, it is so important to be clear with your message. To stand out and make a meaningful impression, you must communicate your mission and message quickly and efficiently. If you confuse your audience, you will lose them.

By Kenny Jahng | Constructing the perfect tagline and one-liner for your nonprofit

Emerging Trends

What Does Dissonance Have to Do with Marketing?

So that title in itself got you to do something: it caught your attention; made you think a bit and led you to begin reading this article… that’s marketing and the power of dissonance at work.

By Matt Frawley | Creating Eureka moments that change perspectives

Foundations

Mission Focus

Serving in any organization requires that one understand the vision and mission of the entity and communicate these ideas clearly. Such mission focus is critically important for Christ-centered organizations.

By Dr. Jeffrey Pittman | Six keys for maintaining and communicating mission

Empowering People

Cultural Intelligence

Cultural Intelligence (CQ) is the ability to work and relate effectively across cultures and within intercultural contexts – including different ethnic, national, generational, organizational, and other cultural contexts.

By Heather Frommack | Empowering leaders for intercultural effectiveness

First Person

Joy Bringer

Every day I turn on my microphone to bring joy and encourage radio listeners across the nation. It’s a privilege, but it’s not always easy.

By Season Bowers | Fixing our eyes on Jesus

Sources & Resources

Books for Winter 2022

Christian Leadership Alliance recommends 12 insightful books on communications, influence and culture. These authors explore how we can be influencers in today's culture, communicating with grace and clarity.

By W. Scott Brown | 12 insightful books on communications, influence and culture